The power of openness

Keith July 23rd, 2008

How An Unknown Artist’s Work Became a Social Media Brand Thanks To the Power of Community – another story about the power of sharing, and social media: The Fail Whale.

This story shows the value of open content. By making an artwork freely available, an artist “is now going to profit in more ways than if she had simply made the art available for purchase.”  See more of the artist’s work here.

I just love these stories.  This again highlights the new direction for life and commerce made possible by social media.

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